Why Generative AI Will Make 2023 the Year of the Communications Engineer
Ad execs (and ChatGPT) on AI in marketing: ‘It will create the majority of the work’
Do This, Not That: Top 10 PR Pitching Tips
It shouldn’t come as a surprise that thoughtful, well-executed pitches yield the best results for public relations practitioners. Everyone is busy and attention spans are finite, so the chance to reach someone depends on multiple factors, many of which can be out of your control. However, many PR pros continue to slip up with simple […]
PRophet, a Stagwell (STGW) Product, Wins 2023 Innovation SABRE Award
First-of-its-Kind AI Platform Honored as a Tech Stack Award Winner in the PR Software and Services Category NEW YORK, Jan. 12, 2023 / PRNewswire/ – Stagwell’s PRophet, the first-ever AI-driven PR pitch platform built by and for PR professionals that predicts media interest and sentiment before a pitch is sent, has been named the winner […]
What’s Next in Tech? A Look Back at 2022 Trends and 2023 Predictions
Now officially into 2023, there’s no better time to reflect on 2022. Many trends like artificial intelligence (AI) and augmented reality (AR) continue to gain steam, with others rapidly emerging in the new year.
PRophet Announced as Winner in the 12th Annual Best in Biz Awards
Winners Announced in the 12th Annual Best in Biz Awards“Winning entries showcase visionary leadership, innovation across the sectors, exemplary workplace best practices, and wide-ranging corporate social responsibility programs.”
PRophet Partners with Yoodli to Bring AI Speech Coaching and Media Training to PR Industry
PRophet is excited to announce a partnership with Yoodli, an innovative AI-powered software platform which helps users improve media interviewing, public speaking, and communication skills using artificial intelligence. The partnership cements PRophet as the first-ever communications tech company to offer AI-generated analytics support to companies seeking to hone storytelling and earned media engagement. With PRophet’s […]
What PRSA-NY Learned About Mental Health in PR by Talking to Pros
79% of PRSA-NY members agree that they feel anxious and uncertain about the future Moving into 2023, with a number of markets, industries, demographics and individuals all on what seems like a perpetual edge, things can feel uncertain on the best of days. While dire outlooks across the board means PR isn’t alone its concerns […]
Twitter Turmoil Poses Risks to the Company’s Brand
The Wall Street Journal interrogates Elon Musk’s October 2022 Twitter takeover, and the subsequent backlash and negative long-term effects on the social media giant’s brand. PRophet Founder and CEO Aaron Kwittken joins a bevy of PR, digital marketing, and social media industry thought leaders who give their take on the direction Musk is steering Twitter […]
