Stagwell CEO Mark Penn @ Web Summit Rio: Marketers Need to Have Their Heads in the Cloud in 2023
Stagwell CEO Mark Penn spoke in Rio de Janeiro at the Web Summit Rio 2023 on May 3, 2023. His focus was on the need for marketers and communicators to embrace technology, and to “get [their heads] in the cloud”. Plus, he also gave a shoutout to the tools and technologies that PRophet is bringing […]
Revolving Door Agency Moves: Lucit, PRophet, The Working Assembly & More
PRophet partners with LexisNexis
Why Writers Shouldnât Fear Generative AI
PRophet Announces Strategic Alliance with LexisNexisÂź to Superpower Its Journalist Data for Enterprise Customers, Launches ‘Powered by PRophet’ White-Labeling Option for Agencies
As originally published on PR Newswire: NEW YORK, May 8, 2023 /PRNewswire/ — Stagwell (NASDAQ: STGW) Marketing Cloud’s PRophet, the first and only generative and predictive AI SaaS platform built by and for modern PR professionals, today announced an alliance with LexisNexisÂź, one of the world’s leading providers of news and business data, information and insights. This strategic alliance with LexisNexisÂź will […]
AI-Powered Tools: What Do Public Relations Pros Need to Know?
Generative AI Tools Can Save Time, Increase Productivity for PR Pros
Creativity is still very much people-driven’ â how is PR using AI?
AI is Changing PR and Workflows
How many times have you spent hours applying filters, sorting through journalists, downloading media lists, and then crafting the single best pitch youâve ever written, only to end up left unread and disappointed again? And how many times have you just cast a wide net and hoped for the best only to have the same […]
Breaking Down the ABCs of an Effective Pitch
Facing tight timelines and high expectations, many PR pros overthink their pitches. Ironically enough, pitching efforts can often be improved by taking a simpler approach â and what could be simpler than the ABCs? The next time you go out with a pitch, keep these âABCsâ in mind to ensure success. A: Attention-grabbing If your […]
