Generative AI Revolutionizes Marketing Creativity
Publicis is buying into the AI hype—literally
As ChatGPT is predicted to lead to job growth, marketers reveal how they use the AI tool
Publicis Increases AI Investment by Taking Full Stake in AI Labs
The PR Pro’s Guide to Storytelling
In today’s age of information overload, a captivating angle can be the key to cutting through the noise and capturing attention. For PR pros, that’s where the power of storytelling comes into play. When we think about stories, books and movies likely come to mind first. But you get to tell great stories through public […]
The Evolution of the Communications Engineer
View the episode via podlink.
PRophet Partners with PeakMetrics to Combat Disinformation and Misinformation Using Advanced AI Technology
How PR firms are incorporating AI into daily tasks
WTF is prompt engineering, and will we all need to acquire the skill?
How to Leverage Social Media Tech for PR Success
Social media has become ubiquitous in our world, and especially so for communicators. As a PR pro, you likely have a solid grasp on the basics of social media, but do you know how to get the most out of it? We have access to a robust range of social media technologies today and no […]
