Machina or ex-machina: ~40 marketing and comms predictions for 2025
“Cognitive AI supplants generative AI“Crisis comms and internal comms will benefit from AI game theory. Crisis leaders use real-time data to inform and test brand messages pre-deployment. And possibly companies ingesting employee sentiment data – through anonymized data capture from emails and internal messaging apps – to inform internal comms and culture.We will finally start […]
